What is Social media…???
Internet-based social media make it easier for people to listen, interact, engage and collaborate with each other. But, as the volume of social media venues and conversations rises, it quickly becomes a time- and labor-intense process to effectively track, converse, monitor and manage them.
Social media management solutions can help you manage outbound and incoming online interactions — along with other small business marketing activities — in a more efficient manner. They streamline and consolidate how you listen to and participate in relevant conversations in the different places they’re taking place — blogs, social networks like Twitter or Facebook, and other public and private Web communities and sites.
They also help you to more easily monitor what people are saying about your business, and by automating the process of delivering your outgoing messages through multiple social media outlets simultaneously, help you to amplify your social media presence across several social networking sites
Why you should care..??
“We all know how important word of mouth is, and social networking is like word of mouth on steroids.”
As a business, it’s vital to tap into and join online conversations not only about your brand, but also those about your competitors, your industry and your areas of expertise.
Done right, social networking sites can help you better understand prospective and current customer needs, increase visibility and generate leads. But it takes a lot of time and energy to stay on top of all of this in a manual, piecemeal fashion. Think about the time it takes just to cover some of the basics, such as:
- Creating content in multiple places, such as a blog, Twitter, a Facebook page, etc.; monitor and scan the views, decide what comments to approve, and respond to replies on these sites
- Scanning Twitter followers for conversations you may want to join, or checking your RSS reader subscriptions for relevant articles and new ideas
- Checking Google Alerts to see when and where your business is mentioned on the Web
- Creating and monitoring a community and topics on a site such as Facebook or LinkedIn
This is where, we at “Motor Chronicles” as Social Media Managers come to picture. We have dedicated teams to handle individual Social platforms like Twitter, Facebook, youtube, flickr and other platforms.
We also created an experimental platform which is based on our website and is a single place to track and manage your social presence. For ex., Do visit www.motorchronicles.in/social . We have created a special page to monitor our social activity and also allowed users to know all about our social activity and engage with us more directly on all platforms.
We believe this model can be extremely lucrative for mega brands which have social presence for individual products. Monitoring and engaging can’t get simpler than this.
Do leave us a tweet @motorchronicles or write on our wall on facebook.com/motorchronicles to know more…don’t worry we are just simple “motorheads” with a hunger for technology and yes we are not harmfull…!!!